A. The break-even pitch
Even at $30/round, you only need about 4 extra visits a month for Beerded Cork to cost $0. Everything after that is profit.
The pitch
Does this pay for itself?
Slide to their numbers. At $99/mo, most taprooms break even with just a handful of extra visits.
Your taproom assumptions
$30
500
10%
≈ 50 new members / month
0.5
0.5 = one extra visit every 2 months
📊 Estimated monthly results
- New monthly visits generated
- +25 / mo
- Gross revenue added
- +$750 / mo
- Annualized
- $9,000 / yr
- Software cost
- −$99 / mo
- Net monthly profit
- +$651 / mo
- Your ROI
- 657% return
- Break-even point
- Just 3.3 extra visits / month
B. The lapsed customer pitch
One slow-night push to your loyalty list — if 3 members bring friends, that message alone covers the $99 bill.
C. The bring-3-friends multiplier
The 5-stamp reward is 50% off for up to 4 guests. Redemptions pull groups in — friends often stay for round two at full price.
Estimates for demo purposes. Adjust sliders live during your pitch — then show Analytics to prove the system tracks it.